Understanding the buying behaviour of young consumers regarding packaging attributes and labels


ADAY M. S. , YENER U.

International Journal of Consumer Studies, vol.38, no.4, pp.385-393, 2014 (Journal Indexed in SSCI) identifier identifier

  • Publication Type: Article / Article
  • Volume: 38 Issue: 4
  • Publication Date: 2014
  • Doi Number: 10.1111/ijcs.12105
  • Title of Journal : International Journal of Consumer Studies
  • Page Numbers: pp.385-393