Pazarlama Kavramı ve Gelişimi
in: Pazarlama İlkeler ve Genel Stratejiler, Eroğlu Filiz, Editor, Paradigma Akademi, Çanakkale, pp.3-15, 2017
- Publication Type: Book Chapter / Chapter TextBook
- Publication Date: 2017
- Publisher: Paradigma Akademi
- City: Çanakkale
- Page Numbers: pp.3-15
- Editors: Eroğlu Filiz, Editor
- Çanakkale Onsekiz Mart University Affiliated: Yes