Detecting the Brand Personality of Accommodation Establishments through Social Media: A Hotel Sample in Çanakkale

Dülgaroğlu O., Atay L., Avcıkurt C.

Global Congress on Smart Tourism, Çanakkale, Turkey, 13 - 15 November 2019, pp.13-21

  • Publication Type: Conference Paper / Full Text
  • City: Çanakkale
  • Country: Turkey
  • Page Numbers: pp.13-21
  • Çanakkale Onsekiz Mart University Affiliated: Yes