The Effect of Social Media Frequency on Consumers Compulsive Purchasing Behaviors: The Mediation Role of Conspicuous Consumption and Materialism


Akçalı İ., Hacıoğlu G.

Pazarlama Teorisi ve Uygulamaları Dergisi, vol.8, no.1, pp.103-127, 2022 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 8 Issue: 1
  • Publication Date: 2022
  • Doi Number: 10.15659/patu.8.1.065
  • Journal Name: Pazarlama Teorisi ve Uygulamaları Dergisi
  • Journal Indexes: Sobiad Atıf Dizini
  • Page Numbers: pp.103-127