The Mediating Role of Social Agents in the Relationship between Virtual Experiential Marketing and Behavioral Intention
Köleoğlu N., Uysal Şahin Ö., Çolakoğlu H.
Dora, Bursa, 2018
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Publication Type:
Book / Vocational Book
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Publication Date:
2018
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Publisher:
Dora
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City:
Bursa
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Çanakkale Onsekiz Mart University Affiliated:
Yes