How Economic Crisis Changed Consumer Segmentation


KURTULUŞ K., AKYÜZ İ., KODAZ N., EROĞLU F., KOP E.

11th International Marketing Trends Congress, Venedik, Italy, 19 - 21 January 2012, pp.1-36

  • Publication Type: Conference Paper / Full Text
  • City: Venedik
  • Country: Italy
  • Page Numbers: pp.1-36
  • Çanakkale Onsekiz Mart University Affiliated: Yes