THE DETERMINANTS OF PURCHASE INTENTION AND WILLINGNESS TO PAY FOR COSMETICS AND PERSONAL CARE PRODUCTS

Yıldırım K., SAYGILI M., YALÇINTEKİN T.

MARKETING AND MANAGEMENT OF INNOVATIONS, no.2, pp.14, 2021 (ESCI)

• Publication Type: Article / Article
• Publication Date: 2021
• Doi Number: 10.21272/mmi.2021.2-01
• Journal Name: MARKETING AND MANAGEMENT OF INNOVATIONS
• Journal Indexes: Emerging Sources Citation Index (ESCI), Academic Search Premier
• Page Numbers: pp.14
• Çanakkale Onsekiz Mart University Affiliated: Yes