A picture fuzzy CIMAS-ARTASI model for website performance analysis in human resource management


Kara K., Yalcin G. C., Kaygisiz E. G., Simic V., Ornek A. Ş., Pamucar D.

APPLIED SOFT COMPUTING, vol.162, 2024 (SCI-Expanded) identifier identifier

  • Publication Type: Article / Article
  • Volume: 162
  • Publication Date: 2024
  • Doi Number: 10.1016/j.asoc.2024.111826
  • Journal Name: APPLIED SOFT COMPUTING
  • Journal Indexes: Science Citation Index Expanded (SCI-EXPANDED), Scopus, Applied Science & Technology Source, Compendex, Computer & Applied Sciences, INSPEC
  • Çanakkale Onsekiz Mart University Affiliated: No

Abstract

The central emphasis of human resource management resides in the precise delineation of job responsibilities, engaging in systematic inquiry to identify well-suited candidates, and discerningly electing the most qualified individual from the pool whose qualifications align with the job description. The selection of a well-suited candidate is dependent on the creation of an appropriate candidate pool. Digital platforms are preferred over traditional approaches to reach human resources. The main objective of this research is to identify the most suitable digital platform for posting job advertisements based on website performance. The multiple-attribute group decision-making approach is adopted in this research, considering both qualitative and quantitative criteria. A decision support system for website selection is developed, where expert importance levels are calculated based on picture fuzzy sets (PFS). The weight levels of criteria are determined using the introduced PFS-based criteria importance assessment (CIMAS) method. The ranking of websites is calculated using the proposed PFS-based alternative ranking technique based on adaptive standardized intervals (ARTASI) method. These methods are hybridized into the PFS-CIMAS-ARTASI model. Additionally, an algorithm for this hybrid model is developed. A case study is conducted to demonstrate the applicability of the PFS-CIMAS-ARTASI hybrid model for website performance calculations. Robustness tests based on various sensitivity analysis scenarios are performed. The research results indicate that PFS-CIMAS-ARTASI is both applicable and robust. Comprehensive managerial implications are presented and elaborated on.